PROGRAM OVERVIEW:
The Digital Diploma in Professional Marketing gives you the knowledge, skills and understanding at management level to take a strategic approach on digital marketing. By understanding how to improve the entire digital experience and optimise all channels, you will be able to gain valuable insights to make informed strategic decisions.
ENTRY REQUIREMENTS:
One or more of the following is required to gain entry onto this qualification:
- CIM Professional Certificate in Marketing or CIM Certificate in Professional Marketing
- Any relevant Level 4 qualification
- Foundation Degree in Business with Marketing
- Bachelor’s or Master’s degree from a recognised university with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor’s degrees or 60 credits in Master’s degrees)
- Professional practice (suggested two years marketing in an operational role) plus diagnostic assessment onto Level 6
- English language qualification within last two years if English is not your first language: IELTS Academic Module with an overall score of 6.5 (each component pass mark must be 6.0 or above) or Cambridge Certificate of Advanced English grade B or above is required. CIM will consider other equivalent alternatives.
KEY OUTCOMES:
- Get a unique opportunity to blend practical skills with academic understanding
- Improve your global competitive advantage, increase your confidence and employability
- Keep up with the latest trends and stay ahead in your field
- Network with and learn from other marketers
- Earn a globally recognised qualification
DURATION:
- Each module will take 170 hours of notional learning time
- Notional learning time includes guided learning hours, practical and work-based learning, assessment preparation time, assessment time and supported self-study time.
